Denver City Crit

Logo and identity for a renamed Denver criterium.

Front Rangers Cycling Club renamed the Bannock Street Criterium after it outgrew its course, and the new name, Mike Nields Memorial Denver City Crit, needed a logo. I designed the mark and the system around it: color variations, jersey and social formats, and avatars for event pages.

I had a week or two and sent four concepts, from classic crit graphics to something pared down. The club picked the one I would have picked, and nothing needed revising.

Client Front Rangers Cycling Club
Deliverables
  • Logo design